Matteo Comba

Heritage HUB - 2021

Heritage HUB - 2021

The Fiat Heritage Hub is a unique space of its kind, located inside the former Officina 81 of Mirafiori in Turin, which celebrates the rich history of the Fiat brand and the other brands of the FCA group (today Stellantis), such as Lancia, Abarth, and Alfa Romeo. This exhibition and archival center is a true temple for vintage car enthusiasts, with over 300 perfectly preserved historic cars.

The Heritage Hub stands out for its innovative layout: the cars are not arranged chronologically, but organized into eight themes, such as "Archistars", "Concepts and Prototypes", and "Epic Journeys".